Making Product Videos that People Want to Watch

Nothing easy about making product videos that people realy, truly want to watch.  The trick is finding that sweet spot where the product is the star of the video in some dynamic, active way.  In this case, the PowSlayer line of Patagonia powder skiing wear is shown in action as Kye  tears up some badass Powder mountain terrain.  The short intervals of product gear review are interlaced with the cool, action, skiing video clips, and compelling driving music.  It all works nicely because it's fun to watch. 

At Deweymedia we can make your product star in demos.  Give us a call at (978) 451-4100 or email us at info@deweymedia.com - we are ready to make your video now.

Crazy Complicated Sapporo Beer Commercial

This is quite a production for Sapporo beer.  So many layers of video here, and so much action.  Plus, it's two minutes long.  Quite an ad!

Call us at Deweymedia with your complicated production.  How do you make something complicated happen on film or video?  One step at a time you break it down and start assembling the pieces.   Give us a call or email us at info@deweymedia.com or (978) 451-4100.

Making a Memorable Commercial for Your Product

Making a lasting impression for your product or service.  Isn't that what 'Going Viral' is all about?  But it's the bottom line for advertisers - telling a story of impact that customers will remember when they are sitting around wtih friends or when they make a buying decision. 

So how we you make one of those ads for your product/company/service?   There's a lot of secret sauce, luck, production values involved, but at the bottom of it all -- you tell a great story original way.  Today I found a piece that takes you by suprise and 'SLAPS' you awake, made by the good folks at BBDO NY (the agency where I on the Pepsi and GE accounts).  What's it about?  A simple game of basketball.

A Guiness Commercial?  You know it.  They have made great ads again and again over the years.  Memorable, rewatchable ads.  It's a little bit of a departure because they used to explore the comedy realm, and this ain't comedy.  It's just great production, great music, and great actors.  You won't forget it, will you?

At deweymedia when we make film, we center on the story and build out.  One of the most heartwarming simple films we have made used pictures, and mediocre video shot by a client....  but we made it into a powerful piece that helped raise a lot of money for a children's aid organization in India called Agape.  Here's the video.

Please give us a call if you'd like to talk to us about making a great, effective commercial.  We want to help.

Iron Man 3 FIOS

Here's a fun commercial from FIOS tied to the third of the Iron Man film series.  Young inventor uses the 'speed' of FIOS to invent himself an iron man suit.  It's funny, cute and clever.  A few nice touches such as the dad saying wow after his home is trashed, the little nod to the girl and acknowledgement back, and the trophy being tossed to dad in the end.  Well done....  Commercial created by McCann Worldwide, directed by Jim Jenkins of O Positive.

Making clever, authentic pieces is any film makers goal, but at deweymedia + partners, that's all we do.  Journalism based video production and film making is a the heart of our productions.  deweymedia films  Give us a call and we'll help you tell your story.

That's So Gay

Here's a clever piece created by the Choate school about a common, thoughtless expression - that gets under the skin of the Choate Community.