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Entries in You are the One (1)

Tuesday
Feb052013

The Power of a Great Tune

Here's a simple little well shot tutorial for a cooking website called Pop Sugar.  What strikes me about the production is the power of the simple, sweet little track to drive a five step tutorial about food prep - called Basic Knife Cuts.  It's all about the music.  The song by Meiko called You are the One is great and it makes the piece for me.  I also love that there's no narration.... why bother, you don't need it.  What do you think? 

At Deweymedia we focus on great music tracks; staying away from anything overly predictable.  A mediocre music track sets the tone for the whole piece...  you want to use a winner, something that stands out and makes you pay attention, complementing the production.