Tuesday
Feb052013
The Power of a Great Tune
Tuesday, February 5, 2013 at 10:45AM
Here's a simple little well shot tutorial for a cooking website called Pop Sugar. What strikes me about the production is the power of the simple, sweet little track to drive a five step tutorial about food prep - called Basic Knife Cuts. It's all about the music. The song by Meiko called You are the One is great and it makes the piece for me. I also love that there's no narration.... why bother, you don't need it. What do you think?
At Deweymedia we focus on great music tracks; staying away from anything overly predictable. A mediocre music track sets the tone for the whole piece... you want to use a winner, something that stands out and makes you pay attention, complementing the production.
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