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Entries in fund raising video (2)

Friday
Oct072011

Going Frogging: Frog Hunter

Here's a great story from Garden & Gun Magazine about Jody Meche, a frogger from the Atchafalaya Basin in Lousiana.  Sometimes you take the ride because you never been there before.  I suspect this will be the story when you meet Jody and here his story about how he takes most of his food out of the swamp.

Here's a great adventure story.  It's got sounds and sights most of us have never experienced before.  How much do we really care about the quality of the images in the final analysis?  How much better would it have been if you had better images?  20% or 30%  Point is, this video has great information.  Sure, shoot it as best you can, but remember to get good sound and a great narration.  Even though it's a video, the sound makes up for deficiencies in the images. 

This was the case when deweymedia produce a fund raising video project for Agape, a charity that runs orphanages in India.  We had to figure out how to tell their story with very little funding.  So what did we do?  We trained up a volunteer who was India bound on the cameras we had.  A still camera and a video camera and we used whatever came back with them to make the best video we could.  You decide if it worked.  It's three up from the bottom of the page - it has a little girl smiling at you on a bus.  Agape Video

Tuesday
Oct042011

Jello Jiggle-It App: Real Simple

Here's a fun new app for Jello that allows you to pick any song and any flavor (read color) that the Jello dances to on your iPad, iPhone, etc.  So what's so great about this app? Watch and then we'll discuss.

Got it?  In addition to offering up a cool, entertaining video clip with some great music, it tells you the whole story without a spoken word.  Up front it tells you to pick the song, pick the flavor and then the Jello rocks out.  Maybe it's just me but I think the Jello has some personality.  While it's still dancing you widen out to see the iPad and at thee end of the piece we see the Jello on iPhones with a click-thru to download the app.... it's all really easy to follow.  You gotta love a piece that entertains you and achieves it's purpose without an announcer. 

An admissions video or a capital campaign video produced by a deweymedia producer will rarely use an annnouncer.  We think they get in the way.  Tell us what you think.