Adidas Megalizer: Music and Hip-hop lovers listen up
Here's a high energy new spot from Adidas called Megalyzer. Nice way to pump up the Adidas brand without the use of any words.
Here's a high energy new spot from Adidas called Megalyzer. Nice way to pump up the Adidas brand without the use of any words.
Is a sneaker war brewing? In response to the Lebron What should I do ad (see blog four down or CLICK HERE), Adidas has this goofy albeit amusing response featuring Dwight Howard, Derrick Rose and an over the top Ken Jeong. Going after the youth sports audience and Lebron haters, Adidas seems to have truly hit its mark with this kooky ad.
So have you seen this commercial? Not sure where I was, but this commercial for Adidas is really nice. It feels like a precursor to the Microsoft campaign I wrote about a few weeks ago. Anyway, it's a fine mix of simple music, great artwork and a good story. The fact that David Beckham tells the story is certainly a bonus.
Producer Paul Dewey writes this blog. Paul is a Principal of deweymedia + partners.