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Entries in Fast Don't Lie (1)

Thursday
Nov042010

Sneaker Ad Wars? Adidas Fires back at Lebron Nike Ad

DateThursday, November 4, 2010 at 10:52AM

Is a sneaker war brewing?  In response to the Lebron What should I do ad (see blog four down or CLICK HERE), Adidas has this goofy albeit amusing response featuring Dwight Howard, Derrick Rose and an over the top Ken Jeong.  Going after the youth sports audience and Lebron haters, Adidas seems to have truly hit its mark with this kooky ad. 

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Producer Paul Dewey writes this blog. Paul is a Principal of deweymedia + partners.