« Puma Blam Blam: The World's Fastest Band | Main | MTV Exit: Human Trafficking Awareness »
Thursday
Feb242011

Kobe Bryant is the Black Mamba: Nike Long Form Promotion

DateThursday, February 24, 2011 at 09:05AM

Nike underwrites a six minute film, the Black Mamba, starring Kobe Bryant, directed by Robert Rodriguez.  Cameos by Bruce Willis, Danny Trejo and Kanye West.  Not a bad cast.  A fun film with LOTS of explosions.  Interesting new media effort.  The film premiered at the NBA all-star game earlier in February.

AuthorPaul Dewey | CommentPost a Comment | Print ArticlePrint Article
tagged , , , , , , in

PrintView Printer Friendly Version

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

Notify me of follow-up comments via email.