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Entries in great campaign (1)

Wednesday
Dec222010

Looking back - great 2011 video - Old Spice

Although I was not blown away by the online Old Spice campaign, I am impressed by the production transitions in this video.  Still puzzling through them.  Kudos to Old Spice for creating an overall campaign that was so immediate and responsive to viewers.  Clearly it resonated and got buzz the marketing team could only dream of.