« Simple Story, Powerful Story - Keep it SIMPLE | Main | Fun Concept: Piano Stairs »
Friday
Oct232009

Web Video Drawing You In

DateFriday, October 23, 2009 at 04:30PM

Financial web site Mint.com created a video clip to dispel one of a browser's first fears they might have when investigating the site: what happens if my data gets hacked at this site.  The video hosted by Mint's founder Aaron Patzer does a LOT to increase a potential users concerns about Mint.com site security.  It's a great example of how creating and employing a simple video, front and center on a web site, can deliver material results on the web.

AuthorPaul Dewey | CommentPost a Comment | Reference1 Reference | Print ArticlePrint Article
tagged , , , , , , , , in

PrintView Printer Friendly Version

References (1)

References allow you to track sources for this article, as well as articles that were written in response to this article.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

Notify me of follow-up comments via email.