Monday, September 10, 2012 at 07:33PM
Paul Dewey in Bacon, Barter, Creative Advertising, Great, Josh, Sankey, creative ad, gas, lemonade, video, viral
Just how valuable is Bacon in the grand scheme of things? Well Josh Sankey is going to find out when he travels across the country with no cash or credit cards but a trailer full of bacon that Oscar Mayer gave him to barter for things he needs. Gas, food, lemonade, etc. Fun viral campaign concept.... maybe. We'll see. Follow Josh's adventures at the Great American Bacon Barter website.
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